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Newsstand Magazines, London. Filling the publishing industry’s gaps, online

Being a family business since 1898, and selling paper magazines for over 100 years, they went online in 1997

Founded in 1995 when online publishing was almost a mirage, Newsstand Magazines has then become the largest online independent magazine retailer in the United Kingdom. Being a family business since 1898, and selling paper magazines for over 100 years, they went online in 1997. Pioneering single copy sales online, they demonstrate the need for these services within the industry, filling this gap and providing solutions both to clients and publishers.

At present, over 3,000 different titles available and a growing portfolio of over 200 publishers. They have transformed the chain of publication, distribution, and subscription.

They stock virtually all UK consumer magazines as well as hundreds from the United States, Europe and beyond, supplying both individuals and businesses worldwide. The keyword of its business model is flexibility: subscribers are not obliged to buy one-year or six-month subscription, but they are allowed to buy magazines by the copy if that’s what they prefer.

Newsstand Magazines stock all publications and send them directly to clients very fast (at least in the UK), also delivering worldwide. In other words, if you order before 3 p.m. a copy in stock you should see that the next morning. Clients are also able to search among thousands of current magazines covers from all over the world and receive updates on new magazine issues.

At the same time, this flexibility applies to publishers. If it’s true that this online newsagent works mainly with consumer products, Newsstand commits also with independent looking for fulfilment service and offering different options that go till online retailing, meaning that publishers only have to worry about creating the publication.

As for packaging options, Newsstand Magazines provides different possibilities always remaining engaged with the planet: they only fully recycled and recyclable packaging. Looking to the future, their story shows how being able to understand the market and its evolution is crucial. Nevertheless, new challenges are just around the corner.

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