Lampoon, Joe Cruz
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Joe Cruz – An archival research project of Fragmented and saturated ironic pictures

A graphic study of ‘Crufts’ the largest dog show in the world, focusing on the owners and their relationship to their dogs. The work of Joe Cruz is a online release for Lampoon Magazine

Joe Cruz for Lampoon 

Title: Dog Show

The work of Joe Cruz combines dreamy vintage with ironic nostalgia, altering and manipulating old photographs. Here he explores the bizarre ritual surrounding a dog show. «I was interested in the parallels between the dogs and their owners. The seemingly absurd performative aspects of the show and outdated rituals. The show is fun, silly and dark all at the same time». Nostalgic cutouts soaked in tropical colors – Joe Cruz’s universe is a composition.

Joe Cruz

Artist and photographer born in London. He graduated from Norwich School of Art in 2010 where he specialized in printmaking.

Cruz had his first solo show at Gallery Common in Tokyo in 2018 and clients include Hermès, New York Times, Jacquemus, Stussy, Calvin Klein, Tiffany and Apple. He also regularly lectures at universities and has run client workshops in London, Paris, Tokyo and LA.

Editorial Team

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Saute Hermès. Photography Alessandro Fornaro

Saut Hermès: the horse goes to the tailor

Hermès’ first client? The horse. The second? The rider. A conversation with Chloé Nobecourt, Director of Hermès Equestrian Métier and the maison’s artisans on craft manufacturing