Replica Man 13 The Spring/Summer Issue

Replica Man 13 – Male aesthetics and fashion: a focus on art photography relationship with the male fashion industry

Replica Man Issue 13: “No Masters” and the shape of contemporary masculinity

With Issue 13 (Spring/Summer 2024), Replica Man continues to define its position as a publication operating between menswear, art photography, and cultural observation. Published in March 2024, the issue spans 336 pages and maintains the magazine’s biannual rhythm, reinforcing its identity as a slow, physical editorial object rather than a disposable product.

The phrase printed across several covers — “no masters” — functions as a guiding principle rather than a slogan. It points to a refusal of fixed hierarchies within fashion imagery and, more broadly, within representations of masculinity. Replica Man does not propose a single model of the male body or identity. Instead, it presents a series of fragments that coexist without resolving into a unified narrative.

“No Masters” as an editorial manifesto redefining masculinity in fashion publishing

The statement “no masters” reflects a wider editorial position. Authority, authorship, and aesthetic control are deliberately decentralised. The magazine avoids dominant narratives and instead privileges multiplicity, leaving meaning open rather than resolved. Masculinity is presented as a condition under observation, not a category to be stabilised.

Multiple covers as a strategy to expand representation in contemporary menswear magazines

Issue 13 is released with multiple covers, each reflecting a different visual language. Among the most notable is Eddie Redmayne, photographed by Olivia Arthur and styled by Harry Lambert for Dior Men. The image avoids the conventions of celebrity portraiture, treating Redmayne as a subject rather than a symbol.

Other covers include Kit Butler, photographed by Sølve Sundsbø and styled by Gro Curtis for Saint Laurent, as well as Zakaria Dau, photographed by Arcin Sagdic, and Adewale Usman, photographed by Gabriel Moses. Rather than building a unified aesthetic, the covers function as parallel entries into the issue.

Fashion photography as the primary narrative tool in Replica Man Issue 13

As in previous issues, photography remains the magazine’s core structure. Contributors such as Alessio Bolzoni, Olivia Arthur, Gabriel Moses, Sølve Sundsbø, and Arcin Sagdic approach fashion as material rather than spectacle. Garments appear as part of a broader visual system, embedded within gesture, posture, and framing.

The sequencing avoids linear storytelling. Editorials sit side by side without hierarchy, allowing contrasts to remain unresolved. The absence of explanation is intentional, reinforcing the magazine’s observational stance.

Luxury menswear brands within a non-commercial editorial framework

While major houses such as Dior Men and Saint Laurent are present, branding never dominates the narrative. Fashion operates as context rather than promotion. Labels support the imagery without dictating its direction, maintaining distance from conventional advertising logic.

/ 336 pages
/ softcover
/ 1,4 kg

Measures:23×30 cm